‘The bureaucrats have come up with the solutions, and then it is our turn’

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On the Dutch depolitized paradigm shift of the 1980’s. Presentation at IIPE conference in Pula, Croatia, september 2018, by Merijn Oudenampsen.

In 1984, Time Magazine portrayed Lubbers as Ruud ‘Shock’, supposedly tougher than the Iron Lady. The article featured a reverential quote by Margaret Thatcher on a state visit in the Netherlands:

‘Mr. Lubbers, are you really intending to cut the salaries of your public employees by more than 3%?’ she demanded. ‘That’s a disaster. I am supposed to be the toughest in Europe. You are going to ruin my reputation as the Iron Lady.’[i]

But Lubbers never attained the tough image of an ‘iron lad’ in the Netherlands. In fact, it would have been more appropriate for Time Magazine to call him Ruud ‘Smog’, due to his reputation as a living smoke machine. Among others, future right-wing populist firebrand Pim Fortuyn pointed to Lubbers’ ‘sphinx-like character’ and remarked on his consensual ‘magic formulas’, so ‘Jesuitically unclear’ that ‘all participants left with the impression that they had been proven right’.[ii] The Dutch neoliberal turn was sold to the Dutch public as an apolitical and technocratic operation and lacked the ideological drive of Thatcher and Reagan.

In so doing, the Dutch experience clashes with the way that the breakthrough of neoliberalism is generally understood. The shift from Keynesianism to neoliberalism in the 1980s has been the central object of study of institutional research, developed by scholars such as Peter Hall, Mark Blyth, Vivien Schmidt and Colin Hay. Building on the work of Thomas Kuhn, policymaking is conceived of in terms of a sequence of relative stable paradigms, which are overturned and replaced in times of crisis.

A key argument in the literature is that a paradigm shift is a moment of politicization, or in the words of Peter Hall, that ‘the movement from one paradigm to another will ultimately entail a set of judgments that is more political in tone.’ Such a transformation involves a shift in ‘the locus of authority’ over policy making away from established policy elites to outside actors (in media and politics). Peter Hall has famously used the rise of monetarism under Thatcher as a basis for this argument. Politicians, journalists and intellectuals took the lead in formulating new ideas, as the old Keynesian policy elites at the Treasury were gradually replaced by Thatcher’s appointments, all avowed monetarists.

This argument has become a central tenet of a more general institutionalist theory of political transformation, seen as applicable to all advanced liberal capitalist democracies. As Colin Hay argues, a more fundamental paradigm shift is associated with ‘open political contestation’ and ‘highly politicized and public debates’, taking the ‘identification and definition of the problem out of the hands of civil servants and the state elite and into the public arena’. Internal learning by policy elites, in contrast, is associated with moderate and gradual change within the framework of the existing paradigm

This distinction in the institutionalist literature between a more moderate internal discourse and a more radical public discourse, does not seem to fit the Dutch experience very well. The Netherlands saw a fundamental shift in economic policy, what Vivien Schmidt describes as a ‘radical move from one of the most conservative of continental welfare states to the most liberal’, a shift that was initiated and led by outside experts and policy elites, while politicians adopted a more passive, depoliticizing and secondary role.[iii]

Based on the Dutch case, this paper aims to examine this alternative trajectory of institutional change, which may be more widely applicable to other continental European multiparty systems in which more consensual forms of politics prevail.

Dutch depoliticization

The Dutch counterpart to Thatcher and Reagan was formed by the three subsequent coalition governments led by Ruud Lubbers (1982-1994). The rapidly deteriorating condition of Dutch public finance and the declining rate of corporate profitability in the late 1970s led to a concerted attempt by political and business elites to sideline the corporatist institutions. After increasingly anxious attempts to reach a compromise with the trade unions, it was finally decided to unilaterally implement harsh austerity measures and drastically cut public sector wages under the first Lubbers cabinet of 1982, comprised of Christian Democrats (CDA) and right-wing liberals (VVD). This was accompanied by a new market-based agenda, comprising flexibilisation of the labour market, deregulation of product markets and privatisation of key state enterprises. Instead of Thatcherite or Reaganite all-out confrontation however, the Lubbers government chose to pacify the opposition – the leadership of the trade unions and later the social democrats – resulting in the Wassenaar Agreement of 1982, and the Dutch wage moderation strategy. This was clearly an agreement that was forcefully imposed by the state and Dutch business elites, signifying a historical retreat by the Dutch trade unions. Yet it was successfully sold to the public as a voluntary, consensual agreement, soon to assume mythical proportions in the Dutch public imagination as the birth of the ‘polder model’.

The shift did not lead to an open confrontation with the previous political order. There was no radical settling of accounts with the progressive legacy of the 1960s and 1970s, no public battle of ideas with the adherents of Keynesianism, no epic confrontations with the trade unions. Yes, there were large demonstrations and strikes against the austerity measures of the Lubbers cabinets and there was obvious political polarization. But the ideological nature of the political turn was carefully downplayed and the policies of the subsequent Lubbers cabinets were depoliticized and framed using the technocratic label of ‘no-nonsense’ politics.[iv] Dutch Christian Democrats were partly confronting their own Christian trade union, the progressive or corporatist wing of their own party, Christian civil society organizations, and a considerable part of their voter base – Christian workers – so they had little incentive to aim for open confrontation. Hans van der Voet, as head of the Government Information Service (Rijksvoorlichtingsdienst, RVD), responsible for the communication strategy of the Lubbers cabinets, described Lubbers lack of political profile as a conscious political strategy:

If you take away three percent of people’s wages, it is better to refrain from grand narratives. Then you will certainly fall flat on your face. You can proselytize on television, with a blackboard on your side, but that does not work. All those viewers can count for themselves. Lubbers understands this. This is a frugal policy, and it is better to present it in a business-like and depoliticized manner. It will seem somewhat corporate, but you shouldn’t loudly proclaim that it is your holy mission to fire so many teachers and care workers. The guideline is: be reserved, if need be a bit boring, don’t react too quickly, and leave your opponents their dignity.[v]

The result of this strategy of depoliticization is that the Lubbers cabinets were generally associated with a wholesale lack of political vision, and reproached by critics on both left and right for replacing politics with accounting. The influential Christian Democrat Herman Wijffels, CEO of the Dutch bank Rabobank, criticized the government from the right. ‘Conception? I cannot see any.’ ‘If your central argument for austerity is “people, it is a shame, but the money has run out”, you are on dangerous territory. Then the implication is that when there is money again, we can reverse all the austerity measures.’[vi] When asked about the ideas behind the budget cuts, Pieter Winsemius, Minister of Housing and Infrastructure, said that ‘there was an agreement within the government to not expand too much on these ideas.’[vii] Eelco Brinkman, Minister of Culture and Education, described by journalists as a ‘Napoleonic’ hardliner on austerity, responded in a similar fashion: ‘Our philosophy is as follows: the bureaucrats have come up with solutions, and then it is our turn [to implement the decisions].’[viii]

In contrast, the more politicized role of brokering new ideas and contesting the established paradigm was taken up by policy elites. The man that is often credited as the ideological linchpin of the economic reforms of the 1980s is Frans Rutten, an economist from a Catholic background who served as the head of the department of Economic Affairs from 1973 till 1990. In a newspaper interview, Cees Oudshoorn, the current president of the Dutch Employers Organisation (VNO-NCW) hailed Rutten as the man that has ‘made the case for Reaganomics in the Netherlands’. Rutten headed the taskforce Algemene Economische Politiek (AEP, General Economic Policy), an elite ministerial think tank overseeing macro-economic policy. Echoing the famous name of the Chilean Chicago Boys trained by Milton Friedman, the group serving under Rutten were dubbed the ‘Rutten Boys’.

Jarig van Sinderen, one of the Rutten Boys, highlighted the trailblazing role of the AEP in its turn from the demand-side economics of Keynesianism to the supply-side model of Reaganomics in the 1980s: ‘AEP-members had looked around in the United States, where Reagan aimed for economic recovery with his Reaganomics recipes: cut taxes and let the market do its work. The committee adopted ideas that had not reached the Netherlands yet. ‘We were vilified for it,’ Van Sinderen complained.[ix] Both adversaries and opponents shared this perspective on Dutch economic policy elites, as highly politicized actors who initiated the paradigm shift of the 1980s, while politicians followed suit.

Politically, the shift from Keynesianism to Reaganomics had been prepared and proposed by the Wagner commission, a powerful extra-parliamentary committee of technocrats and business leaders installed by the previous government in 1980. The committee was named after its chairman, the former chairman of Shell, Gerrit Wagner. Again, it was Frans Rutten who had selected and screened the members of the Wagner commission, and who can be considered the intellectual godfather of its policy ideas. The first Lubbers cabinet adopted almost all of the reform measures proposed by the Wagner commission without much alteration. Understandably, Rutten took full credit for the economic policies of the Lubbers cabinets in an interview in Trouw at his resignation:

When I became head of Economic Affairs, a colleague at the Finance Ministry said: ‘Frans, the only thing you need, is a secretary who types for you and beyond that, you and I will make the financial and economic policy of the Netherlands, we don’t need anyone else for that.’ That was excessive self-confidence, but that is how it went at first. In the beginning of the 1980s, the Dutch economy was in a deep recession. The Social Economic Council (SER) stopped functioning, the labour movement was obstructing and politicians would not come to their senses. On the initiative of two senior officials of the Finance Ministry and Economic Affairs, an informal club was created with business leaders and civil servants. That group set out a new economic course. When at the end of 1982, the first Lubbers cabinet entered power, the case had already been thought out.[x]

Rutten had formulated his political views in a series of articles in the leading Dutch economics journal ESB. Taken together, it amounted to a surprisingly radical reform agenda inspired on Reaganomics. In his article of 1987, he retrospectively called this programme De Nieuwe Zakelijkheid (The New Objectivity). The core idea is that the ‘government needs to concentrate on its primary tasks (such as justice, education, roads, defence) and should limit its less essential tasks (all sorts of subsidies and other interventions in the market economy)’. In the long run, the government should stop taking care of ‘quasi-public goods (social security, healthcare, education)’ altogether, and transform these terrains into markets through vouchers.[xi] An approach famously advocated by Milton Friedman. Not surprisingly, Rutten wrote that Dutch economic policy was in need of a long-term vision, and that he based his vision on the writings of Adam Smith and Milton Friedman.[xii] In a paradoxical role reversal, Frans Rutten’s writings represents the most explicit ideological vision to come out of the Lubbers cabinets.


To summarize: in the paradigm shift of the 1980’s in the U.K. and the U.S., the public battle of ideas took precedency over established policy-making. While in the Netherlands, economic policy elites were the more activist and ideological figures. The predominance of an internal policy discourse does not preclude conflict in this case. What we are likely to see then in the Netherlands is a hidden, enclosed conflict over policy ideas, rather than the overt and public war ideas seen in the Anglo-American context.


[i] Time Magazine, 1984.

[ii] Fortuyn, 1992: 111.

[iii] Schmidt, 2010: 132.

[iv] Daalder, 1990: 98-99.

[v] Hans van der Voet, cited in Van Tijn and Van Weezel, 1986: 245.

[vi] Van Tijn and Van Weezel, 1986: 74.

[vii] Van Tijn and Van Weezel, 1986: 59.

[viii] Van Tijn and Van Weezel, 1986: 161.

[ix] Obbink, 2003. For a more extensive analysis of the role of the AEP, see: Raes, Van Sinderen, Van Winden and Biessen, 2002.

[x] Rutenfrans, 1999.

[xi] Rutten, 1993: 55.

[xii] Rutten, 1995: 37.


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